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Even with the recession, real estate is a billion-dollar market in all major developed and developing countries. What do you think is the first thing people see when scouting around to buy real estate? The answer would be the pictures of the property in question. People respond better to visual stimulation.
Therefore, quality and interesting photography are very important and if you are a real estate photographer you should take it seriously. Why? Because your livelihood depends on it! If you try to sell real estate photos to real estate agents and they are not worth the dollars that the real estate agent pays, your effort goes to waste.
Property Photography Tips 1: Capture the best photos
The intention is to sell the property so that your photograph should definitely be appealing to the people watching them. Try to highlight the best features of the house; the features that potential buyers like to see the thing most. The photography also depends on the nature of the property - residential or commercial. In fact, the pictures should showcase your talent and skill. When you search for real estate agents to see the pictures you sometimes have to provide samples so that taking the best of the pictures will help to complete the deal.
Property Photography Tips # 2: Selling The Pictures
To make money from this type of photography professionally, give yourself 1-2 years to create a solid base of customers. You can create a professional website with your portfolio, current projects (if any), specialization, skills and lots of high resolution clear images that prospective buyers can see. Of course, you have to do a lot of marketing to get the customers. Start by looking for the area you live in and everyone else that you have easy access to. Contact the real estate agents in the area, show them sample pictures and if luck is on your side you will land your first deal soon!
Property Photography Tips # 3: Getting High Profile Customers
Getting high-profile real estate agents to buy your photos is not easy as there are always better photographers around you and you lack experience in the beginning. So after working a year or two with local real estate agents, be sure to migrate toward getting high profile clients. The pay rate is definitely higher but you have to have real skill and knowledge to gain an advantage over others. Ask yourself - what is it about you that sets you apart from other real estate photographers? Once you have answered this, build on that aspect for better projects.
Of course, getting a high profile is not easy. Be prepared for sample photography as part of a personal sales plan.